Buyers Look at Listing Photos

Did anyone see this Zillow TV commercial? The buyer's face says it all: she wasn't impressed with a listing photo and presumably did not go to look at the home in person.

The National Association of REALTORS® says that over 94% of buyers use the Internet to search for homes, and buyers rate photos as the #1 valuable resource in an online listing. It's definitely worth the effort to make your listing photos look great!